Overview:
Axis Brands Group needed a modern online presence that clearly showcased their family of consumer brands. The goal was a clean, elevated site that reflects their credibility and helps partners understand their offering at a glance.
Challenge:
The previous site lacked hierarchy, consistency, and visual direction. Content was difficult to scan, and the overall experience felt outdated and disconnected from the professionalism of the company.
Approach:
I redesigned the website from the ground up using a minimal, modern visual system.
A strong grid, clear type hierarchy, and balanced spacing created structure and improved readability.
The build was developed fully in WordPress for easy content management, responsive performance, and smooth ongoing updates.
Outcome:
The final website delivers a sharper, more trustworthy digital presence.
It’s faster, more organized, and aligns with Axis Brands Group’s long-term brand vision — making their offering clearer and more compelling.
Let’s build something together.
© Alexander Braga